Go one step further with our marketing mix modeling. Not only do we help you process and connect data to identify relevant drivers, train highly accurate models and calculate the efficiency of various budget allocation scenarios, but we also use these valuable insights to enable you to optimize your media plans directly within our media operations platform.
Make it happen!
Insight, Action, Impact!
- Understand the effect of media
- Optimize your budget allocation
- Get scenarios for the best media mix
- Improve your media plans
Innovative & modern solutions
As an innovative technology provider, we access modern and open source projects on the market whenever they contribute, combine them with our solutions and extend them to achieve the best results for our clients. In the area of MMM this includes technologies like Robyn, Lightweight MMM, PyMC and more.
